Fitness has a
missing middle.
Big classes lose you in the crowd. The gym floor leaves you guessing. Personal training costs a fortune. FORJ is the bit in between: a real coach, a real strength programme, and never more than eight in the room.
A limited founding cohort, before the doors open.
Why we built FORJ.
Hear from the Founder - Chris. With 15+ years in the fitness industry - 10K+ hours in coaching on the gym floor.
One week at FORJ.
This isn't a timetable of random classes. It's one progressive week — repeated and loaded across an eight-week cycle, until the change is yours to see.
Weekdays you train — structured and progressive. Weekends you sweat together — bigger partner and team sessions. Bring a friend.
Full-body strength
Heavy compound lifts off the bar. The week's foundation, laid first.
Conditioning
Runs, carries, intervals. A relentless engine, programmed properly.
Lower body
Squats, hinges and single-leg strength. The original measures of strong.
Strength + conditioning
Lifts paired with timed efforts. The day that tests what the week built.
Upper body
Press, pull, hold. Upper-body strength, core working underneath.
Weekend crew sessions
Bigger, louder, together. Partner and team formats — bring a friend.
Coached,
not generic.
Every membership starts with two assessments — not a generic onboarding. Our in-house physio runs a movement and joint screen: restrictions, imbalances, injury history. Chris runs your strength baseline and a private 1:1 to map your first eight-week cycle and set your target numbers.
Two specialists, before you touch a barbell. No one else in Meydan starts you like this.
* Included with membership only — not the 14-day trial or class packs.
Chris Jones has spent fifteen years coaching — beginners on day one and athletes chasing a number. FORJ is the room he set out to build: small enough to see everyone, serious enough to get somewhere.
Become a founding member.
* Locked rate applies with a continuous 12-month membership commitment.
Doors open October 2026.
Not ready for a year? Start with 14 days — AED 399, no lock-in (assessment not included).
Not ready for a year? Start with 14 days — AED 399, no lock-in (assessment not included).
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